The Indian beverage market is thriving and booming, whether it is refreshing health drinks or indulgent energy drinks, there is innovation everywhere. It is important to know that behind every successful functional beverage brand there is a team of talented professionals and experts who take the idea of your product to market. The professionals are called Beverage Consultants in India, the true secret to creativity, compliance, and commercial success in the beverage market.
What Is a Beverage Consultant and Why You Need One
A Beverage Consultant works with you to take an idea around your beverage and develop a completed product that is a viable drink option. They assist brands throughout every step in the process, from drink concept and formulation, all the way to beverage production and marketing. They help formulate recipes, while helping to analyse market trends and the cost of ingredients, source the high-quality ingredients, develop FSSAI compliance, food safety and quality standards, label regulations, and keep a focus on quality. Beverage Business Consultant is an effective partner who helps you turn your dream into a profitable and scalable beverage brand.
How Beverage Consultants Help with Product Development
Beverage consultants are an essential part of building successful drinks. Beverage consultants can develop new product concepts, build a balanced formulation, source the best ingredients, develop prototypes, and taste test to complete flavour stability. They also ensure FSSAI appropriate compliance and develop quality standards. All beverage consultants have commercial research and development experience and market knowledge. Beverage consultants in India can turn beverage ideas into commercially ready consumer-approved products.
Beverage Business Consulting: From Concept to Market
A Beverage Business Consultant can help turn your drink concept into a successful beverage brand. They will assist you at every stage – market research, brand development, factory build, product packaging, marketing and distribution. And, with their strategic support, you will make informed decisions based on data, ensuring there is a reason for your beverage to stand out in a competitive market in India.
Beverage Formulation Trends in India
The beverage market of India is transforming at a rapid pace. Present-day beverage buyers select the drinks that are health-friendly, more open, and eco-friendly. The trends in the beverage industry are functional drinks; plant-based drinks; clean label, low-sugar drinks; and new uses of indigenous ingredients like turmeric and amla. With the help of Beverage Consultants in India, the brands are bringing forth these trends in the form of innovative products that are fit for the market.
How to Choose a Beverage Consultant for Your Brand
The corresponding Beverage Consultant can change the fate of your brand significantly. You want someone with solid experience, strong research and development and formulation expertise, and a thorough understanding of FSSAI and other standards around the world. A good Food consultant is one who can provide a comprehensive service from concept to launch backed by client success stories. Engaging with the right Beverage Business Consultant in India allows your beverage brand to be successful, stand out from the crowd, and be compliant.
To anybody, who is processing fruits & vegetables processed products on a commercial basis, one of the most consequential challenges they have faced is that they have to sell it before it gets ruin. The perishable food has luckless fact that as they reach to the maturity stage they start deteriorate. In order to tackle such issues we have to develop the process which increase the life span of processed fruits & vegetables products. As a result of this issue dehydration process come to existence in food sector.
SIGNIFICANCE & TRUE MEANING OF TERM “DEHYDRATION”
DEHYDRATION means process of removal of majority portion of water from fruits and vegetable using any heat techniques such as heating, sun drying etc. In food processing sectors, especially in fruits & vegetable processing units it plays a crucial role. As a result of this process we would be able to accelerate the life span of perishable products, reduce the bulk of products which saves the extra cost of packaging material & storage space.
KEY PROCESS STEP OF DEHYDRATION PROCESS
Dehydration process is generally consist of several key steps which are selection of fruits & vegetables of your preference, followed by washing & peeling process. After that, slicing is the reduction of the size of raw material, and cooking, drying and packing. Drying could be done by various stages. It also depend on the real characteristic of raw material.
DEHYDRATION PROCESSING PLANT SET-UP
Establishing a dehydrated processing plant with proper execution requires careful planning, effective Layout, essential machines requirement etc. In order to set-up an effective dehydrated processing unit you need to take counsel from food processing consultant. It provides a true guidance on selection of proper machineries based on output and efficiency. They also provide us the valuable feedback of market trend and current scenario of the dehydration sectors. This information is vitally important when you are launching the new food products commercially. They can also guide us on regulatory standards and technology integration.
SCOPE & CURRENT MARKET TREND
Nowadays in India, The scope of dehydrated fruits & vegetable market gains a popularity due to its raising demand in food processing Snack industry, ready-to-eat cook sectors. It offers opportunity to export sectors, health conscious customers & catering business. As per the recent research, India market size was valued at 25.9 Billion USD in 2023, and it is expected to grow by 27.08 Billion USD by end of the 2024 due to increasing the small scale food start-up & HoReCa business sectors.
FAQs
- What is beverage formulation and why is it important?
Beverage formulation is a very essential function of the food and drink industry that reflects the most creative part of the process. It guarantees the same quality throughout, safe use, and pleasing the customers’ palates all of which are very important for the beverage to be successful.
- Can beverage consultants help with factory setup or manufacturing?
Sure! A lot of Beverage Consultants in India offer total support services which include laying out the factory, optimizing the whole production process, and selecting the right suppliers.
- What are the top beverage trends in India right now?
Plant-based beverages, functional beverages, low/sugar-free products, and beverages featuring traditional Indian ingredients and herbal plants like turmeric and tulsi are among the trends right now.
- How much does a beverage consultant charge in India?
Consult fees will depend on the nature and size of the project. For small size projects, a consultant may charge around 50,000 Rupees, and full-scale beverage development could easily be more than several lakhs.
- How do beverage consultants ensure product quality and safety?
The consultants follow a clear research and development process, conduct stability and microbiological testing, and ensure all ingredients and processes are being followed or aligned with industry standards and regulatory affairs.
