Modo Modo Agency Named to the Top 20 Largest Women-Owned Companies in Atlanta

Modo Modo Agency Named to the Top 20 Largest Women-Owned Companies in Atlanta has been honored by the Atlanta Business Chronicle as one of the 20 Largest Women-Owned Companies in the Atlanta region for 2025. Notably, Modo Modo is the only advertising and marketing firm featured on this year’s list, a testament to its unique standing in an industry where fewer than 1% of agencies are women-owned.

A Recognition That Reflects More Than Size

Being included among the region’s top women-owned companies is a meaningful validation of Modo Modo Agency’s resilience, leadership, and long-term growth. The list is typically dominated by industries such as real estate, logistics, legal services, and healthcare—spaces traditionally recognized for large-scale operations. The presence of a marketing and advertising firm within this prestigious ranking highlights the agency’s ability not only to grow but to do so in a way that sets it apart from its peers.

The recognition signals:

1. Scalability in a Competitive Creative Landscape

Marketing and advertising agencies often face challenges that make large-scale growth difficult—from unpredictable markets to the complexities of talent management in a creatively driven environment. Modo Modo’s inclusion shows that a women-owned creative firm can scale efficiently and sustainably.

2. Market Influence and Operational Strength

To become one of the region’s largest businesses in any category requires consistent performance, sound financial management, and the ability to continuously deliver value to clients. Modo Modo’s honor confirms its position as an industry leader trusted by established and emerging brands alike.

3. A Breakthrough Moment for Women in Advertising

Women hold leadership positions in many creative departments, but ownership at the agency level remains rare. Modo Modo’s accomplishment challenges the industry’s long-standing gender norms and demonstrates what is possible when women lead strategy, creativity, and business operations at scale.


A Track Record of High-Growth, Industry Recognition, and Client Wins

Modo Modo Agency has built a reputation as one of the most innovative and growth-driven marketing firms in the Southeast. The latest recognition adds to an impressive list of accomplishments that illustrate the agency’s momentum over the past decade.

Sustained Growth and National Recognition

The agency’s continued presence on the Inc. 5000 list of fastest-growing private companies showcases its ability to perform well even in challenging economic climates. Few agencies manage to sustain this level of growth, especially amid market fluctuations, digital transformation, and significant shifts in advertising consumption.

A Portfolio of High-Profile Clients

Modo Modo has expanded its client roster to include major brands such as Northside Hospital, among others. These clients rely on the agency not only for creative campaigns but also for strategic insights that support brand development, patient engagement, innovation adoption, and long-term market positioning.

The trust of such respected organizations speaks to Modo Modo’s deep expertise in:

  • Healthcare marketing

  • Enterprise B2B strategy

  • Brand development and transformation

  • Digital and performance marketing

  • Large-scale integrated campaigns

Industry Leadership and Professional Accolades

In addition to its ranking as a top women-owned business, Modo Modo was recently included in the 2025 Chief Marketer Top Agencies list, an honor reserved for agencies that demonstrate exceptional work, client impact, and thought leadership in marketing.

This combination of local recognition and national industry accolades cements the agency’s standing as a high-performing firm shaping the future of marketing in Atlanta and beyond.


Leadership Perspective: A Commitment to Smart, Resilient Growth

Founder and CEO Moira Vetter, widely recognized as a visionary leader in the marketing and creative industries, expressed deep gratitude for the honor. Her message highlighted themes of resilience, innovation, and perseverance—qualities that have guided the agency since its inception.

She emphasized that earning a place on the list is a reflection of the agency’s belief in “growing smarter and harder,” especially when economic conditions become unpredictable. Rather than scaling back during uncertain times, Modo Modo has focused on strategic expansion, client diversification, and strengthening internal capabilities.

Moira also acknowledged the unique achievement of being a women-led agency in a male-dominated space. She emphasized that the agency’s success is a collective effort made possible by a team that shares a commitment to excellence, creativity, and pushing boundaries in an increasingly competitive marketplace.

Her leadership style—which blends strategic rigor with creative empowerment—has been instrumental in shaping an agency culture defined by innovation, inclusivity, and continuous improvement.


Why This Recognition Matters for the Agency, Industry, and Women Leaders

While awards often highlight financial or operational success, this particular recognition carries broader significance both within and outside the agency.

1. Elevating Women-Owned Business Visibility

Being named among Atlanta’s largest women-owned companies sends a strong message to other female entrepreneurs: large-scale growth in creative industries is not only possible—it is achievable with the right strategy, leadership, and vision.

2. Competitive Advantage for Future Growth

The recognition strengthens Modo Modo’s credibility when competing for enterprise-level contracts and long-term partnerships. Many major corporations prioritize working with diverse suppliers, including women-owned businesses. This recognition enhances the agency’s position in that ecosystem.

3. Increased Industry Influence

As the only marketing agency on the list, Modo Modo’s visibility rises not just in Atlanta but across the national creative community. The recognition showcases the agency’s leadership and elevates its influence in discussions around innovation, strategy, and the future of advertising.

4. Reinforcement of Diversity and Inclusion in Advertising

The creative industry has long faced criticism for its lack of diversity at the top. This milestone reinforces the idea that diverse leadership can—and does—drive exceptional business performance.


What the Future Holds for Modo Modo Agency

With its new distinction, Modo Modo Agency is positioned to accelerate growth, expand its reach, and deepen its influence in multiple sectors. The recognition provides momentum that will likely fuel several strategic initiatives in the coming years.

Expansion of Services and Industry Reach

The agency is expected to strengthen its capabilities in high-demand areas such as:

  • Healthcare marketing

  • Enterprise B2B branding

  • Digital transformation support

  • Integrated campaign management

  • Marketing technology adoption

These expansions will likely attract even more enterprise-level clients looking for strategic, women-led partners who bring both innovation and accountability to the table.

Recruiting and Talent Development

Recognition at this level helps attract creative talent, strategists, analysts, and specialists seeking a workplace that values diversity, leadership opportunities, and cutting-edge work. Modo Modo’s elevated profile will support its ability to recruit top-tier professionals in an increasingly competitive talent market.

Strengthening Industry Leadership

The agency is expected to continue its trajectory of thought leadership, participating in major industry events, contributing to marketing innovation, and shaping conversations around the future of creative strategy in an AI-driven world.

A Launchpad for the Next Phase of Growth

As Moira Vetter emphasized, this recognition is not a culmination—it is a stepping stone. The agency views the achievement as the beginning of a new era of growth, innovation, and leadership as it enters 2026 and beyond.


Conclusion

The recognition of Modo Modo Agency as one of the Top 20 Largest Women-Owned Companies in Atlanta for 2025 reflects far more than business size. It showcases the agency’s resilience, creative excellence, market influence, and long-term strategic vision. As the only marketing firm on a list dominated by traditional industries, Modo Modo stands out as a beacon for women-led organizations in creative spaces.

From national growth accolades to expanding enterprise partnerships and a strong leadership foundation, Modo Modo Agency continues to redefine what a modern, diverse, high-impact marketing firm can achieve. With this new milestone, the agency enters its next chapter stronger, more visible, and more influential than ever—serving as an inspiration for women entrepreneurs and creative leaders across the industry.

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